What does PXP do?The PXP is all about elevating the way customers perceive your products — and by extension, your brand. That's why PXPs work best when used for premium brands, exclusive products, and new launches.
So, what exactly is the function of PXP in the realm of marketing and branding? How does it help enhance the perception of products and subsequently, the brand itself? Could you elaborate on why PXPs are particularly effective for premium brands, exclusive products, and fresh market entries? Is there a specific strategy or approach that should be adopted when utilizing PXPs for these purposes?